Article 110 updates Directive (EU) 2020/1828 to include the AI Act in its annex, allowing consumer organizations and representative bodies to bring collective actions for protecting consumers’ rights regarding artificial intelligence technologies, ensuring clearer and stronger protections for users affected by AI systems under European Union law.
Directive (EU) 2020/1828 focuses on providing consumers with the opportunity for representative actions to safeguard their interests effectively; adding the AI Act ensures that this protection covers consumer rights concerning artificial intelligence products or services, helping people resolve legal issues related to AI technologies and harms caused by AI systems.
This amendment becomes effective in line with the applicable provisions outlined in the AI Act itself, generally after the regulation’s entry into force date; the specific date of application and enforcement details can be found through the official link provided in the regulation, published in the Official Journal of the European Union.
The complete text of the Artificial Intelligence Act (Regulation 2024/1689) is publicly accessible online through the European Union’s official legal database, ELI (European Legislation Identifier), available at http://data.europa.eu/eli/reg/2024/1689/oj, which provides full and detailed information regarding the legal provisions of this regulation.
